Minirush ndi kampani yotsogola kuamaundana zouma confectionerymsika ndipo wakhala akupanga mafunde ndi zinthu zake zatsopano crispy. Maswiti owuma ndi owuma amatchuka ndi ogula chifukwa cha mawonekedwe ake apadera komanso kukoma kwake kolemera, ndipo Minicrush yakhala patsogolo pa izi.
Zotsatira zaamaundana zouma maswitipa ogulitsa, ogulitsa ndi masitolo akuluakulu ndi yaikulu. Ogulitsa akuwona kuchuluka kwa kufunikira kwa maswiti owumitsidwa ngati ogula amakopeka ndi kuwala kwawo komanso mawonekedwe ake owoneka bwino. Kusavuta kwaamaundana zouma maswitiimakopanso ogula otanganidwa, ndikupangitsa kukhala chisankho chodziwika bwino pakugula zinthu mongoganiza. Zotsatira zake, ogulitsa amatha kugwiritsa ntchito bwino izi ndikupereka zosankha zingapo zowuma zowuma kuti akwaniritse zomwe zikukula.